We are Health Focus Manufacturers.
A market-leading cosmetic and personal care manufacturer, we’re proudly Australian and family-owned. We are commercially minded and technically accomplished.

We deliver the highest standard of skin care, hair care, body care, baby care and pet care.

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We take a unique approach
Our strategic approach to new manufacturing projects is akin to a collaborative partnership. We are deeply committed to fostering trusted relationships with our partners. We pride ourselves on adding value at every touchpoint, championing transparency, communication and innovation.
We are led by a strong female influence and combined with our expertise in cosmetic manufacturing, this synergy enables us to bring a depth of knowledge and understanding to every partnership.
HFM is not only proud to serve a remarkable roster of renowned Australian and International partners, but also to pave the way in creating environmentally friendly and sustainable cosmetic solutions.
At the helm is Derelle Mitchell
Derelle brings an unparalleled level of business acumen, communication skills, and meticulous attention to detail to HFM. She has built a world-class manufacturing facility, ensuring a hands-on approach — focusing on efficient processes and high-quality products.
Starting with a handful of partnerships and a small team in 2011, HFM has grown exponentially over the past decade innovating and evolving to more than 55 highly-skilled staff members, with an unyielding dedication to performance and output.

HFM is built on the foundation of hard work, a high-quality team, and the development of collaborative partnerships.
– Derelle Mitchell, Managing Director

A team of forward-thinking leaders and formulators
The people who make it all possible. With over 200+ years of combined experience, our team pride themselves on seamless customer service, production and delivery, every time.
Management
Formulation
Derelle Mitchell
HFM’s founder Derelle Mitchell is a natural when it comes to formulating for success. Leading by example, Derelle is responsible for fostering HFM’s positive work culture. Her passion, hands-on approach and care for staff has grown HFM into the global manufacturing power it is today.
Derelle enjoys keeping fit and healthy and taking long walks along the beach with her family and their two beautiful Labradors, Ralph and Louie.
Riley Mitchell
Riley brings over a decade of experience in the personal care industry, with a strong background in contract manufacturing, product development, and brand marketing. At HFM, Riley is dedicated to building strategic partnerships, enhancing operational efficiency, and delivering customised solutions that align with both client objectives and industry best practices.
Riley enjoys spending his time surfing and volunteering in the Westpac Lifesaver Rescue Helicopter Service.
Bryce Davis
Bryce has extensive experience in pharmaceutical manufacturing for the biotechnology industry, with a strong background in production for CDMO. He has developed expertise in regulated manufacturing within Australia, adhering to cGMP, TGA guidelines, and ODC requirements. Bryce is passionate about maintaining the high standards at HFM in all areas of manufacturing.
In his personal time, Bryce loves surfing on the weekends and cooking with his partner, where he is proudly dubbed the dedicated 'sous chef'.
Monica Burgess
Monica has over a decade of experience in successfully previously managing the end-to-end supply chain operations within TGA environments. Building and fostering relationships is one of Monica’s passions, which ensures timely arrival of raw materials and risk mitigation to meet customer expectations.Monica’s experience ensures the supply chain at HFM is managed to the highest possible standard. Monica also brings extensive experience in project management, stakeholder management as well as managing company mergers and acquisitions.
In her spare time Monica enjoys spending time with her family and pets, gardening and studying towards an MBA.
Tam Milligan
Tamara is the vital link between our clients and our team. With over 20 years’ working within account management and sales across a diverse range of businesses, she’s an effortless communicator and no challenge is beyond her.
Tam’s favourite activity is running along the foreshore at Wynnum Manly and going down to the beaches at the southern end of the Gold Coast any chance she can get.
Todd McGuire
Todd comes with 6 years of planning, procurement & supply chain experience in the FMCG manufacturing space , and a further 13 years in logistics & international freight.Todd has a passion for ERP/MRP systems & using them to streamline operations, reduce costs & improve efficiency.
Outside of work, Todd enjoys spending time with his dogs, building Lego and participating in grassroots motorsports.
Jason Gibson
Providing an invaluable Engineering and Maintenance role for our busy manufacturing facility. Jason comes with 15 years’ experience working in Pharma/Nutraceutical and GMP facilities. Jason is on call 24/7 to attend to any breakdown or maintenance issue to ensure the facility is humming efficiently.
When not fixing machines outside of work Jason enjoys family time along with playing some great tunes on the drums, guitar and also learning the Japanese language.
Agata Mitchell
Bringing a wealth of international experience, Agata’s skill for developing and formulating products with cosmeceutical grade, along with her understanding of the product market make her an undeniable asset to our team.
Agata loves learning about new ingredients, trends and technologies. She is also an avid gardener and enjoys nothing more than spending time with her beautiful family.
Tracey Simpson
Tracey has 20+ years of extensive experience in product formulation and GMP production environments giving her the unmatched ability to ensure that your manufacturing requirements run smoothly and as efficiently as possible.
Tracey enjoys spending time with her wonderful grandchildren and relaxing any chance she can get on beautiful North Stradbroke Island.
Britney Sell
Britney has experience formulating a range of cosmetic and personal care products both in Australia and New Zealand.
Britney enjoys hiking and spending time with family and friends on the weekends.
Emily Bosma
Emily has experience in GMP personal care manufacturing and quality control, working with clients in New Zealand and Australia to develop and scale up new products.
Outside of work Emily enjoys making pottery at her local studio, keeping fit, and getting to know Brisbane by exploring different parts of the city.
What our partners are saying
The greatest measure of success is positive feedback from our partners attesting to the memorable experience they had with HFM. Our business relies on maintaining confidentiality, therefore we must omit the names of our high-profile brand collaborators.
Ready to elevate your Beauty Brand?
Get in touch and start your next project today. We can’t wait to make your product dreams a reality.
